Facebook Interest Lists are a Must for Online Marketers!
How Facebook Interest Lists make sorting relevant pages and content easy!
One of the most underused and underappreciated features on Facebook at the moment are Facebook Interest Lists. These lists give entrepreneurs and consumers alike an easy solution to keeping up with the interests that are most relevant to them. In this article, we’ll go over how to set up interest lists and how they can help your business.
Setting up an interest list
On the left-hand side of your Facebook screen for your personal profile (click on HOME in the upper right corner of the screen) is a customizable menu that keeps tracks of your favorites, pages, apps, groups, friends lists, interest lists and more. If you haven’t added any interests yet, the “Interests” tab on this menu toolbar will ask you to “Add Interests”. If for some reason there is no interest tab on your menu, you can go directly to the add interest page at the following URL: http://www.facebook.com/addlist/.
From this screen, you can search for already existing lists. This is a helpful tool, as chances are there have already been some great interest lists built around keywords in your market. Search for keywords that relate to your business and select lists from those that come up.
If you aren’t satisfied with the search results or want more customization, simply click on the “Create List” button and build your own! This will give you full control over which pages you want to follow.
Here is what Facebook themselves say about interest lists.
How Interest Lists Can Help You And Your Business
With interest lists that delve into your market, your Facebook news feed is one click away from being transformed into an all-encompassing stream of news, opinion, and information on your industry. Because each of the pages on these lists also tend to share information and blog posts from other relevant pages, you will see just about everything that is going on in your niche market.
There are a number of things that you can do with this network. It can provide great blog post ideas as well as great networking opportunities when you share blogs and posts from other pages. Furthermore, it will keep you ahead of the curve on what is going on so that you can keep your own social media outlets up to date with fresh content. Keeping fresh on industry updates and changes is a must in a world where content is king in social media marketing.
Your online business presence is as good as your last bit of news, tip, insight or recommendation to your target market niche!
Set up your interest lists and start taking advantage of this awesome feature right away!
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