In part two, we are going to be talking about why your Facebook ads fail due to selecting too broad a target audience.
NOTES FROM THE VIDEO
Here are the top areas to keep in mind from the video:
- Target Marketing is fundamental to your success.
- Everything you do as a business needs to be run through the lens of your perfect customer niche.
- Your ads will work so much harder for you when you can address the unmet emotional needs of your target market.
- No more icky feeling conversations while talking with new leads from the ad, as they are just like you. This gives you built in trust and credibility…and more conversions!
- Your greatest issue is going to be defaulting back to a more generic/broad niche versus the opposite!
- See the Facebook ad that I read in the video down below.
For more installments in this series, please go to https://practicalsocialmedia.com/category/facebook-ads/.